Have you read our GDPR and ePrivacy guide for AdTech and MarTech companies?
Here’s the table of contents:
- What is the GDPR
- What is ePrivacy
- Key Terms of the GDPR – data subject, data controller, and processor
- 4 Main Areas of the GDPR & ePrivacy and What They Mean for AdTech and MarTech From a Technical Standpoint – personal data, user consent and user rights, data breaches, and data protection by design and default
- The cost of not complying with the GDPR
- The GDPR and ePrivacy will fuel technological innovation
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